Agentic AI momentum builds. NICE's CXone Mpower was included in 100% of large AI deals, automating entire workflows from ...

Disconnected teams dilute marketing ROI. CMOs can unite digital, field and SDRs through IDG to build a high-impact, ...

Leading enterprise firms and SaaS providers now recognize that measuring CX requires a 360° lens and real-time insight. They ...

AI-powered RCS Messaging Platform delivers interactive, conversational fan experience across Verizon, T-Mobile and AT&T networks Strategic partnership represents the first time a business has deployed ...

The combined firm will serve over 43,000 clients with AI-powered listening tools, analytics and multi-industry CX expertise.

Businesses are increasingly integrating advanced technologies to transform their operations and unify their communications ...

New ‘Flex Credits’ pricing model enables businesses to scale AI-powered digital labor to every employee, department, and process SAN FRANCISCO--(BUSINESS WIRE)--Salesforce (NYSE: CRM), the global ...

When service quality, tone or responsiveness varies between a brand’s app, its store, and its contact center, trust erodes ...

Why B2B marketers need to prioritize customer loyalty and retention alongside new business to sustain revenue growth in a ...

Forecast marketing outcomes with accuracy, and these predictive models and tools turn raw data into actionable insights.

CMSWire’s State of Digital Customer Experience 2025 report unpacked: real ROI drivers behind AI, personalization and customer ...

CMOs face rising ROI pressure, tech skill gaps and AI disruption. Here's what 500+ marketing leaders revealed in our 2025 State of the CMO Report.