NBC Sports will use an AI-generated version of legendary announcer Jim Fagan’s voice in its upcoming NBA coverage ...

Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

Recent reports indicate that NBC is set to use AI to resurrect the iconic announcer’s voice in future NBA broadcasts.

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the ...

When NBC begins an 11-year rights deal with the NBA this fall, it will send viewers on a time warp to the 1990s, when the ...

NBC Sports will bring back the iconic voice of Jim Fagan, using AI technology to recreate his voice for NBA promos, title ...

NBC Universal reached a multi-year media rights deal with the NBA, which begins with the 2025-26 season. An AI-modeled voice ...

NBC is bringing back Jim Fagan’s iconic NBA voice using AI, blending nostalgia with tech for its upcoming NBA broadcasts.

Now, he will do so again when NBC promotes its NBA coverage that begins again next ... NBC will use Fagan’s AI-generated voice to create modern promos with an old-time feel.

The NBA will bring back the voice of late announcer Jim Fagan, with the help of artificial intelligence, in an effort to boost ...

Fagan passed away in 2017, but when the 'NBA on NBC' returns this fall, his voice will appear in promos, title sequences and other segments.